OnePlus products were mostly slightly redesigned Oppo products for the past years, built on the same hardware and running the same OS.
Early-on it was an impressive corporate experiment to observe: The giant company Oppo gave one of its members Carl Pei the chance to create an agile sub-brand with an own OS and access to Oppo's supply chain.
Carl Pei succeeded and OnePlus became a disruptive force in many markets for several years.
But Carl Pei already left (to start the UK-based tech company 'Nothing'), the OnePlus OS was discontinued and product development was largely folded into Oppo many years ago already...
It was quality and lasted for many years. I got it after I left the Apple ecosystem and my HTC One (M7) had become pretty banged-up.
I shifted away from OnePlus as it became more pricey and went with Samsung models over the last many years. I also no longer have as much time to play with LineageOS and nightlies anymore.
I did go back to OnePlus around the 10 series but wasn't impressed enough to keep it very long. I still use the red USB-C cables though.
I feel this is just a case where innovation eventually gives way and the Opportunity acquisition along with the data breach just made it less risk-adverse to innovate on features and pricing which has led to the pull-back.
OnePlus was fun when Cyanogenmod was edgy, etc. and you had the fight against the overwhelming crapware telcos forced on Android users. Still happening, sure, but unlocked phones and cleaner flavors of Android have mitigated a lot of that now.
Went from great value hardware with open, minimalist software to overpriced hardware and shitty bloated software.
Great example of how chasing short term wins can bleed you dry over a few years
After a brief, very annoying stint using the Fairphone 4 (underpowered & expensive, though I did actually replace both the battery and the usb c port myself and it was exactly as easy as promised), I'm now finally on a Samsung S25+, though I did really really consider the newest OnePlus.
Sad to know that it won't even be an alternative for my next phone, though hopefully by then, memory/silicon prices will have settled and Nothing will have their own flagship alternatives.
But the company was doomed the moment they started raising prices to Samsung levels. Lost any reason to buy them.
It seems Oppo (and Chinese OEMs in general) are allergic to symmetrical camera bumps.
The last model was quite difficult to unlock and reload with LineageOS.
Had that not been the case, this announcement may not have been necessary.
This is a strategic risk right up there with AI ans starlink - and while we don’t want it to stay this way, it’s even harder to imagine how to fix it.
we are descending into a balkanised world of trade wars and threats. Imagine huawei, or apple being told by their respective governments to turn off security services for phones in europe, for example.
It’s not just an AI arms race.
(My tentative solution is governments start to handout devices that provide NFC digital IDs and start growing from there… but that’s a long way from “as good as apple”
Then they flushed nearly all of it down the toilet. The day they stopped posting factory images was the day I saw the writing on the wall. Such a shame.
OnePlus has decided to conclude new product rollouts in Europe and North America.
The difference matters for those of us on OnePlus devices:
Though we will no longer launch new products in Europe, our commitment to you remains unchanged. Backed by OPPO, existing OnePlus devices will continue to receive scheduled software updates and security patches within the support periods originally committed for each device model.
Etc.
OnePlus was always a subsidiary by Carl Pei [1] who eventually left the brand to create a new gadgets/tech company.
Nothing [2] is the next project he started that keeps many of the ideas started with OnePlus, good value for money and aim for quality Android.
Bootloader also seems to allow unlocking [3]
In recent years OnePlus was just another Chinese phone.
But if I've misunderstood something, I'll appreciate me being corrected.
[1] https://en.wikipedia.org/wiki/Carl_Pei
[3] https://nothing.community/d/6047-policies-for-rootingunlocki...
Written on a OnePlus 8 Pro.
The OnePlus 7 was such an amazing phone and honestly I remember buying a Pixel after it and realizing how crappy Tensor was and well optimized OnePlus was.
Absolutely great value for the money.
The only downside is the constant nagging about OS updates.
If this one breaks, I guess it is time to learn Mandarin.
“The lawmakers said a recent analysis by a commercial company provided to the committee indicates that these devices may potentially collect and transmit extensive user data -- including sensitive personal information to servers under Chinese jurisdiction without explicit user consent.”
I guess I'll have to import Chinese phones now for the US, that's where the innovation is rather than the Apple Samsung duopoly currently present in the US.
1. OnePlus became nearly as expensive as flagships but wasn't as good 2. The official software used to be almost-stock Android but they bloated it up 3. The ROM scene came to steadily lag several generations behind phone releases 4. Android/OnePlus ROMs are a worse experience than they used to be (dealing with proprietary camera drivers, SafetyNet) 5. They didn't keep pace when other brands committed to longer OS updates
They used to be a good bargain, a clean OS, and a good modding target if you wanted a ROM anyway.
The first two haven't been true for a while now, and the third became a lot less appealing on OnePlus.
I'm disappointed to see OnePlus go but the brand I loved has been gone for years.
I had heard a lot of good things about their smartwatches and was planning to get one. I guess I will have to import one via Chinese stores now.
My current one is a 4 year old Nord 2T still going strong, and in fact K am surprised it still received a recent security update when EOL has been reached.
Time is approaching to switch to a new device. Not sure where to go next. Perhaps I'll wait for the GrapheneOS device.
but wasn't this after they upgrade you to ColorOS? Where you then can reinstall the old one you're using right now, but will then no longer have updates?
The overall experience turned terrible, and so many aspects of the OS were changed or worsened for all the wrong reasons. Everything from pulling the notification drawer and managing notifications, to the castrated home screen functionality, was such a disappointment.
Indeed, their 10 year old flagship has 6GB of RAM.
https://www.gsmarena.com/oneplus_3-7995.php
(for comparison, last year's iPhone 17 has just 8GB or RAM, 9 years later)
Financially speaking, OPPO was right to gut OnePlus all those years ago and streamline their production into selling the same models (with minor tweaks) under the brands that are more known in this or that region. Saves on hardware and software development costs a lot, and once OnePlus was a household brand among the general public it no longer had to appeal to the hacker crowd anyway.
Sad as it is. I bought the One when they were still invite-only and mained it for years, amazing device for the time. Went a bit full circle and using a Nord 3 right now, but I didn't get it because of the brand (just needed a basic secondary smartphone for traveling and got a good deal on it, it's clearly just a generic OPPO brick).
I think we can read between the lines of the PR speak, though. That’s the rosiest possible way to put this news.
No new devices, support during warranty periods, they’re going to basically stop existing within a year or two.
Either way, eventually operations will halt, because existing products will be out of their update commitments.
Headline would be more accurate if it said "is winding down".
Next will be a pixel for sure.
I used it for about 4 years, then my oldest, and then my youngest. Such a great little piece of hardware.
Because the phones where available in US and Europe and now they won’t be?
That’s a major change. You can say the company was changing over time, but a move like this is a major change.
I don’t understand how you’d think this wasn’t a major change.
Q: When will the communityus.oneplus.com close?
A: The communityus.oneplus.com will close on 11:59PM ET,August 16, 2026.
https://www.oneplus.com/us/adjustmentToday I'd go for the Bothing 4a/4a Pro.
Translation: they could do that (just like everything else connected to the internet), but they don't? (hence you never heard of that probe again?)
As someone who has both I strongly disagree with that claim, though the 3 and 3T have certainly aged well.
It would have made much more sense to kill those other brands in the West and unify everything under the OnePlus banner.
OnePlus was on the decline and it was clear it wouldn't be a contender for much longer here in the UK, especially when they merged OSs with the OPPO (?) OS, and software quality went through the floor. I moved to Pixels and currently have a Pixel 9 Pro XL which I'm looking to change as they destroyed the battery life with the march update and it still hasn't been resolved. The Pixel has been solid otherwise and performance is still excellent, but I can't abide having my phone entering battery saver every day by late afternoon.
Nothing(TM) looks like it could be a decent choice, but they're generally weak hardware compared to a 9 Pro XL class device, and I'm not a fan of Samsung any more as a company, though it seems a S2X Ultra might be the only real option.
(And seem to be doing so successfully - certainly, you see a lot more Nothings than OnePluses in London)
Now I want rid of the pixel because they destroyed battery life with an update in march they've still not fixed.
But even so, I've been way happier with the OnePlus than the Pixel. Only thing I miss is the camera quality of the Pixel.
Bummed that I won't have the option next time.
# pun intended
* It actually ran even longer after that as various utilities but not a daily driver, but when I didn't have it with me all the time the convenience slowly waned and it got forgotten
For the past years OnePlus wasn't much more than a sub-brand for slightly redesigned Oppo devices anyway...
There used to be BBK Electronics that owned both, but it split up and OnePlus got placed under Oppo.
Even the Nothing Phone (4a) Pro is getting close to the price of an S26 here and the S26 will absolutely blow it out of the water when it comes to pretty much every facet of the hardware.
Pixel 9/10 Pro XL is a midrange SoC sold at flagship prices. Even the A57, which is a midrange Samsung model that will soon hit 350 Euro is faster single core than the Pixel 9 Pro and on par multi-core. Also has better battery life and despite only being 0.1" smaller weighs 42g less and is much thinner. Gets supported for 6 years and also gets monthly updates. Also doesn't die frequently with spicy pillows, camera bars that drop off, etc.
I still buy Pixels because it has an unlockable bootloader and can run GrapheneOS, but Google's pricing is insane and I wish that they would go back to the old price points. The 10a is the only Pixel with somewhat reasonable pricing for what it provides, but unfortunately they made the hardware differences larger than in the past (e.g. be not upgrading to the latest Tensor SoC).
If you're worried about the firmware, then current day OxygenOS is just rebadged ColorOS. They just wont be pretending it's different now.
Only question/risk I see is Oppo trying to kill bootloader unlocking with an update.
Obviously as a folding phone it's more expensive, but it's leagues ahead of the Pixel Fold as well.
FYI, Android has had zRAM support since KitKat, which is from (checking notes) 2013. Same year as iOS.
iOS uses way less ram than android
Common measurements I have seen is around 40%, I wouldn't say way less, but it is definitely less. Still, 3x more for a model in the same year is impressive (and more than needed to be competitive with iOS) and we should give OnePlus credit for it.
Sadly a lot of low-ish to midrange phones are going back or sticking to 6-8GB today, thanks to the RAM squeeze and the efficiency of iOS is certainly helping Apple here. Certainly nobody is going to complain about the performance of the iPhone 17, despite only having 8GB RAM.
In Android, Samsung doesn't seem to suffer as much. You can pick up an S26 here with 12GB RAM and 256GB storage for 623 Euro, which is a nice midrange price. I guess there are benefits if you can produce your own memory.
I would only recommend Pixel if you want to run GrapheneOS. GrapheneOS is stellar and until next year, getting a Pixel is the only way to run it. Also, wait until midway the cycle of a model to get a large discount.
If you do not want to run GrapheneOS, do yourself a favor and either:
1.) Get a Samsung S series (or maybe A5x). It's the only phone besides Pixel that does reliable monthly updates, QPR2 and rolls out major updates fairly quickly. They have a separate secure enclave (Knox Vault). Also, after a few months the pricing is really good (e.g. an S26 with 256GB storage costs 620 Euro here now). You can pretty much remove all of the bloat, including Gemini, Google hot words, Bixby, etc. with UAD. The SoC, battery life, etc. will blow Pixels out of the water.
2.) Get an iPhone. The most secure phone after GrapheneOS and the hardware is well worth the price. Their support is stellar, easy to reach a human by phone, generally easy to get repairs.
only gripes I have are mapping apps are slow to initialize. i don't drive uber tho, so it's not terribly inconvenient
As it is, it’s just a rant not a contribution to dialog.
Good phone. I was worried about that pop up camera failing at some point, but it never did
IIRC it started as an experiment to understand what works in western markets.
My only issue with oneplus phones, and I owned several of them already, is that they are running incredibly hot on normal usage, and battery capacity detoriates quickly over time.
They do have a great sleek UI and great hardware, not to mention fantastic supercharging capabilities which is a life saver sometimes, but all under the big cost.
Eating out is there. Power Tools are there. Land is beyond that and Housing has been there for 6 years now.
I'm not surprised. The March of inflation has been a wreckening this decade.
After two years increasingly complex web apps will have made your hardware obsolete. Batteries can be swapped, bad web development at scale cannot be fixed.
Having said that, my Nokia E71 and Communicator batteries are still usable after 20+ years.
That's for simple fact of having offline/unsigned EDL (Qualcomm's Emergency DownLoad) and files for it getting consistently "leaked". So at least exploratory work on custom ROMs should never leave you with a irrecoverable brick.
Oppo, Vivo and Realme sound like those weird dropshipping Amazon brands. Or the whitelabel brand Android phones you can buy on AliExpress. If I didn't know they are legit brands I would genuinely think you'd be trying to sell me a scam phone that fake-advertised having 12GB memory or a Snapdragon.
I would love to de-Google, but I need my banking apps, tap-to-pay and Android Auto and a top-quality camera that just works flawlessly.
If Graphene can do all of those I'll move, but the friction is high, I have passkeys and apps that have to be "migrated" such as banking apps, and various other stuff that is nigh impossible without a second device.
There is so much wrong with this phone...
Two generations of phones ago, these performance parameters were fine. What software has come out on Android phones since then that's made that performance level unacceptable?
Is this a new thing with newer OnePlus phones? We've had a OnePlus 7 and OnePlus 8 in our house for years and their batteries still work fine.
I did not have battery issues with my OnePlus 7 Pro or OnePlus 9 Pro either. The 7 Pro gave me 3 days of battery! (I upgraded for camera improvements and faster screen refresh rate.)
My Nord 2T battery is still perfectly fine after 4 years.
I have no idea what the hell you're talking about.
I tried using it a bit but I couldn't stand how unresponsive it was.
I don't know if their later phones have gotten better,I hope so, because I love everything about that company except their (previous) products.
Realme is literally an ID verification system and a terrible choice for a brand.
Prices usually get ok halfway the cycle, though this year not as much due to the RAM/SSD squeeze.
You've probably got some fluff in the port. Scrape it out with a pin and see if there's a fair bit of crap comes out.
Also I think the iPhone and MacBook brands are much stronger than Apple itself.
Practically all banking apps are supported, and they have a thorough list so you can check beforehand.
I see that the OnePlus 15 follows the same route, and although it has good reviews, and they claim they solved the battery heat dissipation and detoriation issues with some new kind of cells, it seems that it still runs hot according to some reviews I've seen on the yt.
Before that I had OnePlus 7 and more budget friendly Nord, and they were much better than 10 Pro, although 7 shared similar type of issues as 10 Pro. Nord is a bit different because case is not premium, and the battery is not so large, and the CPU is not premium nor the supercharging as well. However, it doesn't run hot and battery after few years of usage is still able to give you a full day without the problem.
I'm pretty convinced that all their flagships with hi performance CPUs, premium case, large battery, and fast charging suffer from the same issues.
Maybe mixed CPU core architecture is an answer to that issue, which might suggest why is so prevailing in other phone manufacturers but I have not dig that deep into the topic
What's the alternative to Google Wallet for tap to pay and loyalty cards?
Never noticed it being even warm in normal use, consistently cold.
> this is especially true during hot summers
Sounds like not a phone problem -- very high screen brightness and/or direct sun would make any phone hot.
If it's just 10 Pro, then google says Qualcomm was having bad years (I've heard about Snapdragon 888 fiasco, but apparently it extended to 8 Gen 1 in OP10)